Including a covering letter with your job application is important. You shouldn’t skip this part of the process if you want to give yourself a chance to move onto the next stage.
Sometimes knowing how to address a covering letter can be a touch mind-boggling. So, we have come up with a few tips to help you effectively conquer that popular, “How do I address my covering letter?” question.
Let's explore more here...
Avoid generic greetings
Using an appropriate greeting can help win over your reader when it comes to applying for a job. You want to avoid using generic greetings such as , “Dear Sir/Madam" and “To Whom It May Concern,” as it may come across as though you haven’t taken the time to find out who it is you are addressing your covering letter to. If you know the name of the person who is leading the job application process, directly use their name. Generally speaking, address them with the title Mr. or Ms.
However, if a name doesn’t give you an indication as to who you are addressing, such as Taylor or Sam, it is a good idea to drop the title and just go with their name; first and second preferably (unless only their first name is mentioned and they have requested for you to use it).
Take time to do research
If you haven’t been provided with a name, do some research to hunt it down. You can contact the company or have a look online. Employers like to see candidates do extra work as it demonstrates their interest in making a lasting impression, and finding more about the company and role. (Be sure to do your background research on these areas too!) If you find the name, then hey presto, use it!
If all else fails
If you aren’t getting anywhere and are no closer to finding a name to address your covering letter to, you can address it to the senior hiring manager or talent acquisition manager. Even a: “Hello,” “Good morning/afternoon/evening,” are appropriate too! This sounds a lot better than the initial greetings mentioned (Dear Sir/Madam and To Whom It May Concern) which seem to be a thing of the past now.
Use these three tips to help you address your covering letter and customise it to the company you are applying for.
An extra note
Even if you are tempted, don't forget to include a covering letter with your application. It will complete your career story and further explain why you are applying for the role and what makes you the best candidate for the job. It's best not to pass up the chance of explaining this valuable information to your potential employer.